Union Bank & Trust (UBT) is pleased to announce that it has hired Caroline Ash as Vice President – Marketing.
Ash brings over 25 years of marketing, communications and sales experience to her new role, in which she will oversee all aspects of marketing and customer success and experiences. This includes corporate branding, communication, digital marketing, product marketing, customer behavior analysis and community outreach.
Ash attended Creighton University where she received her Bachelor of Arts in Broadcast Journalism. She earned her master’s degree in public administration from the University of Nebraska at Omaha. Ash is a member of the American Marketing Association. She serves her community as a volunteer and supporter of United Way, Food Bank, YMCA and Habitat for Humanity.
Union Bank & Trust is a Nebraska private bank that provides comprehensive banking, lending, investment, and trust services, in addition to serving as the program manager for Nebraska’s NEST College Savings Plan. The bank has 38 full-service and loan-originating offices in Nebraska and Kansas. It is the third largest private bank in Nebraska, with bank assets of $5.9 billion and fiduciary assets of $44.0 billion as of June 30, 2021.
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